This course will guide you through how to get started on social media marketing at a beginner level.
You will get the guidance and tools you need to get started with your own professional social media channels.
Time to complete: Around 10 hours Language: English Prerequisites: None
The course is self-paced with text based modules and exercises to check your understanding as you progress.
What you will learn:
- How to define your target audience
- How to develop content ideas that show off your skills
- How to choose the right platform for your business
- How to use your tone of voice to set you apart from your competitors
The course consist of the following learning modules:
| Module 1. Introduction and goals |
Preview:
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| Module 2. The basics | |
| Module 3. Choose your niche | |
| Module 4. Platforms and how to pick the right one | |
| Module 5. Tone of voice | |
| Module 6. Work methods | |
| Module 7. Create your strategy | |
| Module 8. Getting started | |
| Module 9. Social media tools | |
| Module 10. Checklist and content ideas |
Each learning module guides you through learning content pages teaching key steps to start using social media marketing effectively. At the end of each module there are knowledge check quizzes to reinforce learning of the most important points.
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Learning content preview:
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Knowledge check quiz preview:
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